Last month Justin Couto CEO of Couto Solutions, Wendy Gibson Chief Marketing Officer of Telligent and Scott Moore Senior Manager of AICPA, College and Universities teamed up for a webinar, The State of Associations and Social Media.
Couto Solutions was introduced and touted by the Telligent Director of Corporate Marketing, Megan Yunker, "as an elite design firm that implements branded online communities. A Telligent partner that has designed and implemented many world class communities including AICPA."
If you missed the webinar, you can still watch it: http://telligent.com/resources/m/webinars/1352641.aspx Find out how Couto Solutions created a world class online community for AICPA's This Way to CPA and how you can utilize some of the strategies.
Also the webinar focuses on how social media is changing how members learn about, join and stay engaged with membership and professional associations. In this webinar, you'll hear from American Institute of Certified Public Accountants (AICPA), the largest volunteer professional association in the U.S. with nearly 370,000 members in 128 countries. AICPA created a unified social media and online community strategy to educate, network with and recruit new members.
Watch how to navigate your association through the social ecosystem to:
- Build stronger relationships with and among your members
- Boost organization awareness
- Increase your membership base
- Create a unified social strategy across social media sites (like Facebook, Twitter, YouTube) and online communities
- Measure your progress with social and Web analytics
- Connect a global membership base
- Pick up design and implementation best practices for your association community
- Tips from Couto Solutions for designing a world class community