Profit from your Proprietary Community Content
If you are an organization that produces valuable proprietary content through your web community, you could profit from that content by charging membership fees to access it. Many niche social networks are beginning to charge membership fees for access to the data created in their communities. Fees can be small or large and can be used to improve your community’s value proposition. A paid membership solution can be easily implemented by coupling Telligent Community Server 2008.5 with Couto Solutions’ Private Community Building Block. By taking advantage of this unique offering you can:
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Profit from Your Proprietary Community Content Through Paid Membership
- Increase profits by requiring paid membership access to proprietary community content
- Private Community by Couto Solutions provides many ways to charge for community content, for example:
- Charge for access to your entire community offering
- Charge for access to only certain sections of the community
- Charge for access to specific valuable resources within the community
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Offer Multiple Levels of Membership
- Offer membership with different price points. For example:
- Offer a FREE Membership Option to a limited number of community resources
- Offer a Standard Membership Option for access to the majority of community resources
- Offer an Elite Membership Option for access to all community resources
- Offer Multi-Member Group Memberships that can give community access to several people
- Offer different membership for different sections of the site and allow people to purchase multiple memberships depending on the section access they need.
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Private Community Memberships Are Security Role Based
- Control access to resources by assigning membership roles by membership types
- Allow certain memberships to be moderators, blog owners, media managers, and more
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Increase Membership Retention and Up Sell Via Membership Automation
- Send automated emails to members throughout the course of their membership informing them of sales, events, and new membership features
- Retain members with the automatic membership renewal processes